Act of Functional Appropriation, Sovereign Adscription, and Operative Legitimation of Commercial Assets — Association of Entrepreneurs of Ecuador

byMauro Rojas Published:

DECLARATION OF AUTHORSHIP, SOVEREIGN DOMAIN, INTELLECTUAL AND INDUSTRIAL PROPERTY, AND INTELLECTUAL AND INDUSTRIAL AUTHORITY — EXCLUSIVE OWNERSHIP, LEGAL, SYMBOLIC AND LEGAL PROTECTION, AND SOVEREIGN REGISTRATION OF COMMERCIAL ASSETS.

🛡️Jurisdictional Executive Activation • Sovereign Asset Registry • Version 1.1

Issuing Jurisdiction: Autonomous Capital Jurisdiction — JCA
Nature: Legal Self-Determination • Sovereign Asset Protection • Functional Legal Enforcement
Name: Association of Entrepreneurs of Ecuador
Alternative name / Acronym: ASOEMPRENDEC / AEEC
Asset Type: Trademark / Business System / Social Organization
Issue and Activation Date: December 21, 2024
Official Release Date: December 30, 2024

✴️Emanated and consecrated by Mauro Rojas, Architect and Founder of JCA—JOUS
🌑 Lunar Phase: New Moon in Capricorn {alertSuccess}
🛡️SOVEREIGN LEGAL NOTICE OF ASSIGNMENT

This Act of Sovereign Affiliation is declared to be permanent, everlasting, and binding on a supraterritorial scale. All manifestations contained in this document—including signs, symbols, images, narratives, links, operational codes, ad infinitum—are protected by the Ethêreon–JCA–JOUS system under sovereign jurisdiction, covering all types of media.

Any unauthorized reproduction, alteration, appropriation, or use of the assets enshrined herein is expressly prohibited without explicit sovereign consent. This doctrinal protection is activated retroactively from the date of enshrinement indicated on the letterhead and remains in effect throughout all subsequent validation cycles. {alertWarning}
This translated version is provisionally activated and currently under sovereign curatorship by the Jurisdictional Authority of the ACJ–USOJ System. For full doctrinal and vibrational fidelity, please refer to the source instrument in Spanish: Acto de Apropiación Funcional, Adscripción Soberana y Legitimación Operativa de Activos Comerciales — Asociación de Emprendedores del Ecuador ↗️ {alertWarning}

Each ↗️ symbol is a link that directs to a local page or an official channel on an external site.

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I, Mauro Rojas, a Sovereign Original Individual with full rights, pre-legal, pre-legal and pre-state, legally self-determined by Living Law, and exercising my private jurisdiction in accordance with the legal principles documented since 2022, establish:

● INTRODUCTION

This registry is declared permanent, everlasting, and binding at the supraterritorial level, and is recognized as a founding act registered in the Living Legal System of the Autonomous Capital Jurisdiction – JCA under the principles of functional neutrality, absolute self-determination, and symbolic sovereignty. The validity of this registration does not depend on or is subject to state or conventional systems.

Symbolic sovereignty is declared over all signs, symbols, and narratives linked to this brand, recognizing them as legitimate, operational, and protected functional assets within the Sovereign Legal System of the Autonomous Capital Jurisdiction – JCA. The interpretation, evolution, reproduction, and reinvention of its symbolic components is subject solely to the jurisdictional authority of its creator, who determines its development and application without subordination to external or conventional regulatory systems.

I. DECLARATION OF ORIGIN AND PURPOSE

In exercise of functional self-determination and under the doctrinal framework of Ius Universalis, the sovereign affiliation of the trademark called Association of Entrepreneurs of Ecuador to the Autonomous Capital Jurisdiction - JCA is hereby declared, as an act of symbolic, functional, legal, economic, operational, financial protection, ad infinitum.

This trademark is not limited to a distinctive sign. It is declared as an autonomous commercial system, with its own identity, functional purpose, and verifiable traceability.

II. IDENTIFICATION: NAME AND CHARACTERISTICS

Aspecto / Factor Detalle
Nombre de la marca
    ⟶ Asociación de Emprendedores del Ecuador
    ⟶ Association of Entrepreneurs of Ecuador
    ⟶Society of Equator Initiators
Denominación alterna ASOEMPRENDEC
Sigla AEEC
Eslogan / Lema comercial
    ⟶ Caminando juntos avanzamos mejor
    ⟶ Walking together we advance better
    ⟶ Simul ambulantes melius progredimur
Introducción en plataformas sociales
    ⟶Let's build together the wealth of the new socioeconomic reality we deserve.
    ⟶ Let us build together the wealth of the new socio-economic reality we deserve.
    ⟶Let us build together the riches of the new socioeconomic situation that we deserve.
Componentes distintivos integrados, registrados y protegidos
  • Phonetic name (main name, alternate name, acronym, slogan, introduction);
  • Written name (main name, alternate name, acronym, slogan, introduction);
  • Logo;
  • Root isotype;
  • Alternate isotypes (recursive, complementary, seals);
  • Imagotype (main, alternate, complementary and derived);
  • System of complementary iconographic symbols;
  • Brand color system.
Modo de escritura First letter: Capital. All lowercase. All UPPERCASE.
Registro en sistema estatal Sí
Estado registral
    MPCEIP – MINISTERIO DE PRODUCCIÓN, COMERCIO EXTERIOR, INDUSTRIAS Y PESCA. Ecuador.
  • Resolution: MPCEIP-CGAJ-2020-0036-R — [Fecha: lunes, 09 de marzo de 2020]
  • Tipo: Registro de organizaciones sociales – SUIOS
Denominación registrada ECUADORIAN ENTREPRENEURS ASSOCIATION
Observación: This trademark is declared as a functional asset with industrial sovereignty assigned to the Autonomous Capital Jurisdiction – JCA in perpetuity, regardless of its status in state systems.

III. BRAND OPERATIONAL ARCHITECTURE

Campo Detalle
Formato de aplicación
  • Structural, digital, physical hybrid.
  • With an emphasis on collaborative platforms, applied training, and business activation events.
Naturaleza funcional
  • Entrepreneurial articulation system that operates as a catalyst for commercial solutions, self-sufficient structures, and innovation networks with national and international reach.
  • The Entrepreneurs Association of Ecuador is projected as an entrepreneurial legitimation ecosystem, capable of activating legal, economic, and symbolic structures that strengthen the functional autonomy of its members.
Finalidad operativa
  • Promote the development of self-sufficient, sustainable and scalable business models through strategic training, technical support, executive communication and activation of collaborative networks.
  • Its purpose is to transform entrepreneurial initiative into structural value, integrating a vision of service, applied innovation and commercial operability.
Disciplinas integradas
    Commercial architecture. Business structure design. Strategic communication. Branding and digital positioning. Event production. Applied training. Market research. Development of commercial solutions. Basic financial management. Executive mentoring. Activation of collaborative networks.
Arranque operativo
  • Date: Monday, November 11, 2019
  • First economic activities: Socialization with entrepreneurial communities. Organization of a conference event. Creation of the system's first product.
Segmento objetivo [síntesis]
    Emerging and advanced entrepreneurs, productive collectives, educational organizations and ecosystem actors seeking to structure, scale and legitimize their initiatives through functional tools, strategic vision and specialized support.
Modelo de monetización Multidimensional

IV. TONE AND POSITIONING

  • With a structural approach oriented towards entrepreneurial activation and applied innovation.
  • Collaborative, resilient, transformative.
  • Emerging authority in the development of self-sufficient business models, with the capacity for national and international coordination.
  • With strategic ability to build narratives of service, social impact, and commercial legitimacy.
  • With a vision to promote entrepreneurial leadership, leveraging the digital environment as a platform for positioning, training, and expansion.

V. FUNCTIONAL TRACEABILITY OF THE BRAND

This section documents the symbolic, functional and economic evolution of the Association of Entrepreneurs of Ecuador brand, as part of its sovereign legitimacy within the Living Legal System of the Autonomous Capital Jurisdiction, supported by the following timeline of development, activation, execution and consolidation:

1. First Stage: 2017–2020 • COMMUNITY RELATIONS AND SOCIALIZATION, GERMINATION, FIRST MEETING, REGISTRATION OF THE ORGANIZATION, CREATION AND PUBLICATION OF THE BRAND'S VISUAL IDENTITY.

Marcación / Fecha Hito Descripción
2017–2019
    Socialization period of Mauro Rojas to evaluate the creation of the Association of Entrepreneurs of Ecuador.
  • Relationships are built in events, spaces, and entrepreneurial communities to assess needs and identify dynamics that allow for the shaping of an autonomous management model.
Noviembre 2019
    Mauro Rojas begins the preparation process to register the Ecuadorian Entrepreneurs Association with the MPCEIP – Ministry of Production, Foreign Trade, Industries and Fisheries.
  • Se empieza a diseñar la constitución de la Organización.
22 noviembre 2019
    Mauro Rojas crea el primer proyecto de la organización: OUTSIDERS.
  • This approach allows us to start developing the first event to begin integrating the entrepreneurial community in Guayaquil.
06 diciembre 2019
    Mauro Rojas anuncia en plataformas sociales el evento 'Una comunidad brillando' del proyecto OUTSIDERS.
  • Event scheduled to take place at the GUAYAQUIL EMPRENDE entrepreneurship center.
11 diciembre 2019
    Mauro Rojas anuncia gira de medios para promover el evento 'Una comunidad brillando', del proyecto OUTSIDERS.
  • Se anuncia en plataformas sociales la gira de medios para promover evento de OUTSIDERS.
12 diciembre 2019
    Mauro Rojas attends media interviews to promote the event 'A shining community' and to begin promoting the Entrepreneurs Association of Ecuador.
  • Mauro Rojas is interviewed on Radio Élite and Radio Estudiantes 2000. Media tour coordinated by María Eugenia Mosquera, director of Soul Comunicaciones.
13 diciembre 2019
    Se realiza el evento 'Una comunidad brillando', en co-producción junto a Soul Comunicaciones, y con auspicio de Punto id.
  • Event held at the GUAYAQUIL EMPRENDE Entrepreneurship Center facilities, in Plaza Guayarte, Guayaquil.
09 marzo 2020
    Mauro Rojas obtains an Official Resolution from the MPCEIP - Ministry of Production, Foreign Trade, Industries and Fisheries, which grants legal personality to the Association of Entrepreneurs of Ecuador.
  • The Organization's offering construction period begins.
04 abril 2020
    Se publica sistema de identidad visual de la marca Asociación de Emprendedores del Ecuador.
  • Mauro Rojas creates the Organization's graphic identity system with its main components.
Junio 2020
    Mauro Rojas calls for the first meeting with the co-founders of the Ecuadorian Entrepreneurs Association.
  • We are beginning to evaluate the status of the project and the availability of members, in order to make more appropriate decisions due to the global crisis of 2020.
Septiembre – Diciembre 2020
    Mauro Rojas begins to design the operational structure of the Entrepreneurs Association of Ecuador, and evaluates opportunities in the public sector.
  • What has been created to date is being evaluated to begin giving structural form to the Organization's macro project.
  • It is decided to dismiss the public sector at the end of December, due to cumbersome and decadent processes in said sector, identified in an evaluation implemented by Mauro Rojas.

2. Second Stage: 2021–2024 • START OF DIGITAL DEVELOPMENT, PROMOTION OF LOCAL INITIATIVES, INCUBATION AND PORTFOLIO DEVELOPMENT, FIRST TRAINING PROGRAMS.

Process begins to build the Organization's training portfolio. The launch of the first community integration event of 2022 is officially announced.
Marcación / Fecha Hito Descripción
20 junio 2021
    Mauro Rojas creates the space ES LO QUE HAY! or ELQH!, including the first distinctive sign in the proposal.
  • ELQH! es creado con la finalidad de construir lamedia platform of the Association of Entrepreneurs of Ecuador.
29 junio 2021
    The launch of the IT'S ALL IT IS! space is announced on the social platforms of the IT'S ALL IT IS!, with the first appearance of the project's graphic identity.
  • María Eugenia Mosquera joins the initiative to present the space.
01 julio 2021
    Martín Peña invites the public to the premiere of IT IS WHAT IT IS! in the first series of interviews, where he participates as a guest.
  • The first series of interviews is being held, called 'ART AND COMMERCE EXPERIENCES', a name assigned by Mauro Rojas.
04 septiembre 2021
    Se anuncia la creación del proyecto Barrios Activados en las plataformas sociales de la Asociación de Emprendedores del Ecuador.
  • The process of building the Organization's portfolio remains active.
05 septiembre 2021
    The second round of interviews in the series 'ART AND COMMERCE EXPERIENCES' begins at the IT IS WHAT IT IS! space, to promote the 'Almanac of Bodies' meeting, officially opening the first pilot season of ELQH!
  • The space is dedicated to promoting production initiatives by independent artists in Guayaquil.
20 septiembre 2021
    Se anuncia re-estreno del espacio ES LO QUE HAY!
  • It culminates with a series of interviews called 'ART AND COMMERCE EXPERIENCES' to give way to the space's interview programming.
17 noviembre 2021
    Última entrevista de la primera temporada del espacio ES LO QUE HAY!
  • Season broadcast live on the Ecuador Entrepreneurs Association channel on YouTube.
04 diciembre 2021
    Mauro Rojas activa recorridos de socialización en ferias locales de emprendimento.
  • Encuentros inician con visita a evento organizado por comité de la Cdla. LA FAE, en Guayaquil.
22 septiembre 2022
    Mauro Rojas empieza a desarrollar el proyecto MICROCLASE.
07 noviembre 2022
    Mauro Rojas inicia la transmisión en directo de MICROCLASE, proyecto educativo de la marca.
  • MICROCLASE is broadcast live from the Ecuador Entrepreneurs Association account on Instagram.
04 diciembre 2022
    Culmina con évito el programa de talleres de creatividad 'EXPLORADORES DEL INFINITO', producto de la marca Crónica Imaginaria, del portafolio de Eonminu.
  • Event developed thanks to the collaboration of the Positive Consciousness space.
  • The Entrepreneurs Association of Ecuador sponsors the event with advertising and logistical support.
20 diciembre 2022
    Mauro Rojas creates the bizJAM brand to continue the portfolio building process of the Ecuadorian Entrepreneurs Association
  • bizJAM is created to promote community integration of local entrepreneurs, with artistic events and trade fairs.
21 diciembre 2022
    Se publica identidad visual de la marca bizJAM.
  • Development published on the Eonminu platform, as a contribution to the Ecuador Entrepreneurs Association.
22 diciembre 2022
    The launch of the bizJAM event is announced in a live broadcast from the Ecuador Entrepreneurs Association account on Instagram.
23 diciembre 2022
    The Execution Notice is announced on social platforms, which is subsequently linked to the Execution of Legal Transition published by Mauro Rojas.
  • Post visible on the Ecuador Entrepreneurs Association account on Instagram.
28 diciembre 2022
    Se anuncia en plataformas sociales la agenda del evento bizJAM.
  • List of all artists participating in the event is displayed.
29 diciembre 2022
    Se desarrolla con évito la primera edición de bizJAM, con una serie de conciertos, sesión de pitch, y feria comercial.
  • Evento desarrollado en las instalaciones del Bar La Taberna, en Guayaquil.
02 enero 2023
    Mauro Rojas successfully closes the development of MICROCLASS, to begin building the training portfolio of the Entrepreneurs Association of Ecuador.
  • Mauro Rojas gives way to the execution of a structural laboratory to shape the Organization's training portfolio.
Enero 2023
    A new cycle of connection with entrepreneurs begins in various cultural and commercial spaces in Guayaquil, with sporadic interviews broadcast on social platforms.
  • In the company of María Eugenia Mosquera, Mauro Rojas interviews entrepreneurs from the wellness and fashion sectors.
06 marzo 2023
    The interview series 'Feminine Energy' begins in the space IT'S ALL IT IS! in co-production with Soul Communications, a space conceptualized under the direction of Mauro Rojas and hosted by María Eugenia Mosquera.
  • Mauro Rojas participates in the dialogue with María Eugenia Mosquera as a guest in the first broadcast of the meeting, broadcast on Instagram.
06–10 marzo 2023
    Se desarrolla ciclo de entrevistas denominado 'Energía Femenina', transmitido en la cuenta de la Asociación de Emprendedores del Ecuador en Instagram.
  • María Eugenia Mosquera hosts the program, in co-production with Soul Comunicaciones.
18 marzo 2023
    Se publica en plataformas sociales una colección de fotografías que resume los resultados de la first edition of the event bizJAM.
  • Photographs published thanks to several creators who were invited to the meeting.
19 marzo 2023
    The launch of the digital meeting 'CONTINUOUS HARVEST' is announced, an event created and directed by Mauro Rojas, hosted by María Eugenia Mosquera, and broadcast from the Organization's Instagram account.
  • Meeting to inaugurate the annual period of activities of the Ecuadorian Entrepreneurs Association.
20–24 marzo 2023
    Se desarrolla primer ciclo de interviews de 'COSECHA CONÍNUA', transmitido en la cuenta de la Organización en Instagram, que finaliza el 24 de marzo.
  • María Eugenia Mosquera welcomes several national and international guests on the Instagram account of the Ecuadorian Entrepreneurs Association.
04 abril 2023
    Se publica el sistema de identidad de marca oficial de ES LO QUE HAY!, con sus componentis gráficos renovados.
  • Visual creation developed in Eonminu to contribute to the entrepreneurial ecosystem of the Latin American region.
04 abril 2023
    Inicia ES LO QUE HAY!, publicando identidad de marca renovada.
  • Space transmitted on the account of the Ecuadorian Entrepreneurs Association, led by María Eugenia Mosquera.
05–12 abril 2023
    Mauro Rojas diseña el programa FEP – FORMACIÓN EJECUTIVA PERMANENTE.
  • Se da inicio a la construcción formal del portofolio formativo de la Asociación de Emprendedores del Ecuador.
13 abril 2023
    Se publica identidad visual de FEP – FORMACIÓN EJECUTIVA PERMANENTE.
  • Visual creation developed in Eonminu to contribute to the entrepreneurial ecosystem in the Latin American region.
18 abril 2023
    Se anuncia el lanzamiento de FEP – FORMACIÓN EJECUTIVA PERMANENTE en plataformas sociales de la Asociación de Emprendedores del Ecuador.
  • Registration process begins to access the digital training program.
29 abril 2023
    Arranca primera temporada de FEP – FORMACIÓN EJECUTIVA PERMANENTE.
  • Training program with 10 classes, developed in a private digital class for a maximum of 50 participants.
25 junio 2023
    Cierra primera temporada de FEP – FORMACIÓN EJECUTIVA PERMANENTE.
  • The 10-class FEP program, first edition, is successfully developed, and content is being curated to develop a digital product that will be delivered to participants.
06 Julio 2023
    Mauro Rojas begins to close a stage of the Organization, to rethink the project with those people who really have the availability to continue actively in the Organization.
  • Mauro Rojas sends communication via email to the co-founders, with updates on the development achieved to date and immediate needs.
07–23 julio, 2023
    Mauro Rojas crea el programa FORMACIÓN SEMILLA.
  • The training portfolio of the Ecuadorian Entrepreneurs Association is expanded and specialized.
16 julio 2023
    Se publica proceso de desarrollo de FEP – FORMACIÓN EJECUTIVA PERMANENTE.
  • Creation of an educational product with the contribution of Eonminu, to contribute to the entrepreneurship ecosystem in the Latin American region.
25 julio 2023
    Mauro Rojas anuncia oficialmente el lanzamiento del programa FORMACIÓN SEMILLA promoviendo el curso 'Auditoría Básica de Negocios'.
  • Advertising campaign is being launched on the social platforms of the Association of Entrepreneurs of Ecuador.
08 agosto 2023
    Se publica identidad visual del programa FORMACIÓN SEMILLA.
  • Visual creation developed in Eonminu to contribute to the entrepreneurship ecosystem.
18 agosto 2023
    Se anuncia contenido del programa FORMACIÓN SEMILLA.
  • The program is promoted through various social platforms of the Ecuador Entrepreneurs Association.
22 agosto 2023
    The first edition of the SEED TRAINING program begins with the course 'Basic Business Audit'.
  • Private classes in a paid program, including mentoring and multimedia materials.
Septiembre 2023
    The second edition of the SEED TRAINING program concludes with the course 'Basic Preparation for Digital Platforms'.
  • Se abre período de mentorías para complementar contenido del programa.
Octubre – Noviembre 2023
    Temporarily closes the mentoring period and complementary activities of SEED TRAINING.
  • Decision made due to the electricity crisis, which affects the development of the Organization. A pause period is estimated to rethink the structure and activities.

3. Third Stage: 2024–2025 • EVALUATION, CURATORSHIP OF TRAINING PROGRAMS, SOVEREIGN ARCHITECTURE, PUBLICATION OF CLASSES ON THE OFFICIAL WEB PLATFORM.

Marcación / Fecha Hito Descripción
Enero 2024 – Noviembre 2024
    Period of pause, evaluation, and rethinking.
  • Mauro Rojas begins a process to evaluate the accumulated trajectory with the Entrepreneurs Association of Ecuador, and begin asset valuation.
Octubre – Diciembre 2024
    Curatorship of the FEP program, for later publication of complete classes during the first four months of 2025.
  • March is projected as the tentative month to begin publishing full content, weekly, on the official platform of the Ecuadorian Entrepreneurs Association.
30 diciembre 2024
    Act of Functional Appropriation, Sovereign Adscription and Operational Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand.
  • Publication that corresponds to this document.
09 de enero 2025
    UPDATE: The publication of classes for the first season of FEP is scheduled to begin in February of this year, on a weekly basis.
  • Mauro Rojas integrates new content to strengthen the training portfolio of the Ecuadorian Entrepreneurs Association.
Enero 2025 – Febrero 2025
    Creation of new business training materials to strengthen the training programs disseminated and implemented in 2023, a process led by Mauro Rojas.
  • Complementary material is built to publish the FEP classes of the first season, developed in a private digital environment.
12 febrero 2025
    Publication of the class 'Lenguaje de Marca en el Espacio Digital' on the official platform of the Asociación de Emprendedores del Ecuador.
  • Class taught by Mauro Rojas on Saturday, April 29, 2023, in a private class.
  • This update integrates an article created by Mauro Rojas.
13 febrero 2025
    A sample of the certificates delivered to the participants of the programs FEP and FORMACIÓN SEMILLA is published.
  • The model certificate is displayed on the Ecuador Entrepreneurs Association Instagram account.
  • Original certificates are delivered to each participant via email.
20 febrero 2025
    Publication of the class 'Public Relations in Social Media' on the official platform of the Association of Entrepreneurs of Ecuador.
  • EVIDENCIA; ⟶ C • 03 ↗️
  • Class taught by María Eugenia Mosquera on Sunday, April 30, 2023, in a private class.
  • This update integrates an article created by Mauro Rojas.
28 febrero 2025
    Publication of the class 'Communication for Executive Strategy' on the official platform of the Ecuadorian Business Association.
  • Class taught by María Eugenia Mosquera on Saturday, May 13, 2023, in a private class.
  • This update integrates an article created by Mauro Rojas.
03 marzo 2025
    Publication of the class 'Branding and Brand Communication' on the official platform of the Ecuadorian Business Association.
  • Class taught by Mauro Rojas on Sunday, May 14, 2023, in a private class.
  • This update integrates an article created by Mauro Rojas.
11 marzo 2025
    Publication of the class 'Building Value through the Service' on the official platform of the Ecuadorian Business Association.
  • Class taught by María Eugenia Mosquera on Saturday, May 27, 2023, in a private class.
  • This update integrates an article created by Mauro Rojas.
19 marzo 2025
    Publication of the class 'Capitalizando la Iniciativa Emprendedora' on the official platform of the Asociación de Emprendedores del Ecuador.
  • Class taught by Mauro Rojas on Sunday, May 28, 2023, in a private class.
  • This update integrates an article created by Mauro Rojas.
27 marzo 2025
    Publication of the class 'Commercial Solutions Development' on the official platform of the Ecuadorian Business Association.
  • Class taught by Mauro Rojas on Saturday, June 10, 2023, in a private class.
  • This update integrates an article created by Mauro Rojas.
04 abril 2025
    Publication of the class 'Fundamentos para la Producción de Eventos' on the official platform of the Asociación de Emprendedores del Ecuador.
  • Class taught by María Eugenia Mosquera on Sunday, June 11, 2023, in a private class.
  • This update integrates an article created by Mauro Rojas.
08 abril 2025
    Publication of the class 'The Service Experience' on the official platform of the Association of Entrepreneurs of Ecuador.
  • Class taught by María Eugenia Mosquera on Saturday, June 24, 2023, in a private class.
  • This update integrates an article created by Mauro Rojas.
16 abril 2025
    Publication of the class ' Formulación de Estructuras Comerciales' on the official platform of the Association of Entrepreneurs of Ecuador.
  • Class taught by Mauro Rojas on Sunday, June 25, 2023, in a private class.
  • This update integrates an article created by Mauro Rojas.

4. Strategic Observation

The evolution of the symbols, narratives, and structures used by the Ecuadorian Entrepreneurs Association – AEEC does not invalidate its previous versions. Each sign, expression, and format used in its development is integrated into the organization's living symbolic catalog, recognized as a functional manifestation of its collaborative and self-sufficient identity.

The Ecuadorian Entrepreneurs Association – AEEC declares itself a functional organizational system, specialized in the activation, support and expansion of entrepreneurial initiatives, with a focus on the formulation of self-sufficient commercial structures, strategic positioning, narrative design and articulation of collaborative networks.

Its operation transcends traditional support: it integrates entrepreneurial activation engineering capable of projecting initiatives as legitimate systems, with a verifiable narrative, structure, and purpose.

Assigned to the Autonomous Capital Jurisdiction – JCA, and operating under the legal and doctrinal framework developed by Mauro Rojas, the original source of sovereign legitimacy, the Ecuadorian Entrepreneurs Association – AEEC functions as a unit for the articulation and strengthening of the entrepreneurial ecosystem, aligning purpose, symbology and operational strategy through concrete training, positioning and structural activation actions.

The Ecuadorian Entrepreneurs Association applies, activates, and operationalizes the doctrinal and legal structure developed by its Sovereign Author. It is not limited to a union or institutional function: it is recognized as a symbolic, organizational, and operational expression, voluntarily attached to the Living Legal System of the JCA, as part of its founding sovereign architecture.

VI. BRAND SEGMENTATION

Target audience: Emerging entrepreneurs, productive collectives, community leaders, educational institutions, and actors in the economic ecosystem seeking to structure, strengthen, or scale their initiatives through functional tools, strategic support, and commercial activation in digital and in-person environments.

General Target Audience. Individuals, groups, and organizations with an entrepreneurial spirit, interested in building self-sufficient business models with a clear identity, legitimate narrative, and verifiable operating structure. Includes both early-stage ideas and active projects that require redesign, strengthening, or strategic expansion.

The specific audience to which the Ecuadorian Entrepreneurs Association is directed expresses interest in incorporating into their business models the principles, methodologies and structures that allow:

  • Enable functional autonomy and operational legitimacy within collaborative ecosystems;
  • Develop sustainable brands and business models through self-sufficient organizational structures;
  • Build service narratives with social impact, differentiation, and strategic coherence;
  • Design commercial environments with symbolic leadership and competitive positioning;
  • Receive structured support to project entrepreneurial initiatives with vision, purpose, and traceability.

Specific segments

Segmento Características Necesidades que la marca resuelve
Emprendedores en fase inicial They have clear ideas but lack legal, narrative, or visual structure. Strategic training, identity design, commercial activation.
Brands in the process of strengthening They have a track record but require operational and narrative coherence. Brand restructuring, repositioning, functional legitimization.
Colectivos productivos o comunitarios They operate with local impact but without a defined commercial structure. Organizational architecture, communication ecosystem, symbolic activation.
Businesses in digital transition They seek to adapt to the digital environment with a competitive identity. Digital branding, narrative positioning, adaptation strategy.
Proyectos adscritos a marcos alternativos They want to link to sovereign or non-state structures. Support in symbolic affiliation, doctrinal coherence, functional protection.
Instituciones educativas y formativas Interested in integrating entrepreneurial tools into their programs. Applied curriculum design, network activation, strategic training.
Inversionistas sociales y hubs colaborativos They seek to channel resources towards legitimate and sustainable entrepreneurial ecosystems. Development of interoperable commercial structures, traceability and strategic alignment.

VII. IMAGES: GRAPHIC IDENTITY, ISOTYPE APPLICATION, COMPONENT ADAPTABILITY, COLOR SYSTEM, SYSTEM PORTFOLIO, BRANDS UNDER CONSTRUCTION.

The Ecuadorian Entrepreneurs Association has a visual identity system used with creative recursion in its composition and use of components, flexibly combining its color system and complementary symbols. This section includes a display of images that are evidence of use to include each component that has been part of the development of the brand system since its inception.

1. BRAND IDENTITY: Root Components

The application of the visual and sound components of the Ecuador Entrepreneurs Association brand is governed by three pillars: logotype, isotype, and commercial slogan, reinforced by the use of color, composition, and substantial content.

The commercial slogan 'Walking together we advance better' works not only as a slogan, but as a macro-concept of what the Organization represents in its social call, with a firm presence through rhetoric, which gives weight to its executive strategy and the implementation of development plans.

1a. Identidad visual con aplicación de color
Demonstration of the application of the visual identity of the brand Entrepreneurs Association of Ecuador with two main types of use that function as an axis, but its final application can integrate diverse criteria.
Imagotipo con aplicación de colores oficiales Isotipo sobre fondo oscuro
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Official imagotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC with official colors applied in positive print on white, created by Mauro Rojas in 2020.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Official isotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC with official colors applied in print over dark blue background, created by Mauro Rojas in 2020.
1b. Componentes principales de la identidad visual de la marca
The Asociación de Emprendedores del Ecuador brand uses the following sound, text, and graphic components that make up its visual identity. These components are used both together and separately:
Logotipo Isotipo Lema comercial
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Official logotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created in 2020 by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Official isotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created in 2020 by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — ‘Walking together we move forward better’ is the official slogan of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created in 2020 by Mauro Rojas.

2. MULTIPURPOSE APPLICATION OF THE ISOTYPE

The official brand isotype of the Ecuador Entrepreneurs Association is used in a wide range of variations, in flat color, color gradient, textures, etc.

Below is a varied sample of applications, using the main system colors, both in flat and gradient mode:

Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Isotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC with official colors applied in flat and gradient mode, created in 2020 by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Isotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC with official colors applied in flat and gradient mode, created in 2020 by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Isotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC with official colors applied in flat and gradient mode, created in 2020 by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Isotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC with official colors applied in flat and gradient mode, created in 2020 by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Isotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC with official colors applied in flat and gradient mode, created in 2020 by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Isotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC with official colors applied in flat and gradient mode, created in 2020 by Mauro Rojas.

3. COLOR SYSTEM

The Asociación de Emprendedores del Ecuador brand implements a color palette that is used both in flat printing and in combination of gradients, with criteria of flexibility and visual recursion according to each context, conceptualization, development, strategic decision and commercial implementation. Expressed in hexadecimal code, the colors integrated into the system are: #fed100, #0052d1, #f50016, #002a49.

#fed100 #0052d1 #f50016 #002a49

4. ADAPTABILITY OF SYSTEM COMPONENTS

The graphic, chromatic and textual components of the visual system of the brand Asociación de Emprendedores del Ecuador are applied with broad recursion, with the intention of enhancing the brand's assets and giving them multipurpose projection according to each context, conceptualization, development, strategic decision and commercial implementation.

Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Recursive application of the commercial slogan ‘Walking together we move forward better’ merged with the isotype of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created in 2020 by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Recursive application of the commercial slogan ‘Walking together we move forward better’ from the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created in 2020 by Mauro Rojas.

5. SYSTEM PORTFOLIO

The Ecuador Entrepreneurs Association brand portfolio is made up of developments that have been tested in the market, and contain results already published on the Organization's official channels. These brands are: ES WHAT THERE IS! / ELQH!, bizJAM, FEP – Training Permanent Executive, OUTSIDERS and SEED TRAINING.

Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Isologo of the brand ES LO QUE HAY! or ELQH!, integrated into the portfolio system of the Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Imagotype of the brand bizJAM, integrated into the portfolio system of the Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Imagotype of the brand FEP – FORMACIÓN EJECUTIVA PERMANENTE, integrated into the portfolio system of the Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Logotype of the brand OUTSIDERS, integrated into the portfolio system of the Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Imagotype of the brand FORMACIÓN SEMILLA, integrated into the portfolio system of the Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created by Mauro Rojas.

6. MARKS UNDER CONSTRUCTION

The Asociación de Emprendedores del Ecuador brand portfolio also contains a series of product symbols that are still under construction and are shown below, including the logotype of the Barrios Activados project.

Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Symbol assigned to one of the products under development, integrated into the portfolio of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Symbol assigned to one of the products under development, integrated into the portfolio of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Symbol assigned to one of the products under development, integrated into the portfolio of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Symbol assigned to one of the products under development, integrated into the portfolio of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created by Mauro Rojas.
Eonminu — The Brands Laboratory — Act of Functional Appropriation, Sovereign Adscription and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand — Imagotype of Barrios Activados, one of the products under development integrated into the portfolio of the brand Asociación de Emprendedores del Ecuador – AEEC – ASOEMPRENDEC, created by Mauro Rojas.

VIII. EVIDENCE OF USE

For the purpose of functional verification regarding the use of brand resources in the digital sphere, the platforms used as official communication channels are integrated below, including a repository of portfolios and other official publications:

1. OFFICIAL ROOT SOVEREIGN CHANNELS

These communication channels are developed by the integrated jurisdictional system, are implemented as a commercial and communication platform, and also house spaces dedicated to legal development and the official publication of sovereign instruments of the system.

Plataforma URL Estado
Plataforma Jurisdiccional Activo

2. OFFICIAL EXTERNAL CHANNELS

These communication channels are used with a central priority level, and use the user @asoemprendec as an identifier, in alternating variations according to the platform.

Plataforma URL Estado
Gumroad asoemprendec.gumroad.com ↗️ Activo
Linkedin linkedin.com/company/asoemprendec ↗️ Activo
Gitbook asoemprendec.gitbook.io ↗️ Activo
Rumble rumble.com/user/asoemprendec ↗️ Activo
Odysee odysee.com/@asoemprendec ↗️ Activo
X x.com/asoemprendec ↗️ Activo
Minds minds.com/asoemprendec ↗️ Activo
Telegram t.me/asoemprendec ↗️ Activo
Reddit reddit.com/user/asoemprendec ↗️ Activo
Youtube youtube.com/@asoemprendec ↗️ Activo
TikTok tiktok.com/@asoemprendec ↗️ Activo
Instagram instagram.com/asoemprendec ↗️ Activo
Threads threads.net/@asoemprendec ↗️ Activo
Facebook facebook.com/asoemprendec ↗️ Activo
Google g.page/asoemprendec ↗️ Activo
BioSite bio.site/asoemprendec ↗️ Activo
Linkthread linkthread.com/asoemprendec ↗️ Activo

IX. FUNCTIONAL APPROPRIATION

It is declared that the trademark Asociación de Emprendedores del Ecuador, whether or not it has been registered in the state system (SENADI, WIPO or another institution anywhere on Earth), is functionally appropriated by its sovereign creator and founder, and assigned to the Autonomous Capital Jurisdiction - JCA, integrating into the system all the components declared in this document, as well as any creation linked to the Asociación de Emprendedores del Ecuador that is published on its official channels under the direction of Mauro Rojas..

Any prior registration in external systems is considered null and void with regard to the application of authority over its use, interpretation, regulation or oversight, and is recognized only as a precedent for public use, not as a source of legitimacy.

The functional appropriation of this brand has no expiration date, it is declared supraterritorial and operates with neutrality in relation to any conventional, state or transitional system.

X. SOVEREIGN ASSIGNMENT

The Asociación de Emprendedores del Ecuador brand is formally attached to the Living Legal System of the Autonomous Capital Jurisdiction, under the principle of functional neutrality and supraterritorial protection.

The Ecuadorian Entrepreneurs Association brand is recognized as part of the sovereign economic ecosystem of the JCA, and is integrated into the jurisdictional file as a symbolic and operational asset.

The affiliation has permanent and operational effects within the Living Legal System of the JCA, and constitutes an everlasting document of functional and sovereign legitimacy, without territorial, institutional, temporal, or fictitious restriction of any kind.

XI. CLOSING

  • This action does not request recognition.
  • This act is not subordinate to external systems.
  • This act is activated from the superconsciousness, structured from the will, and executed from sovereignty.

●

El Arquiteto Soberano consecrates this act in full authority.

This document is signed, sealed, vibrated and consecrated with full consciousness, active will and living jurisdiction:

Mauro Rojas
Sovereign Original Individual with full authority and unlimited will
Epilegal Architect • Custodian of Existential Value
Founder and Architect of the Autonomous Capital Jurisdiction and JOUS
https://www.eonminu.biz • Jurisdictional Portal of the Sovereign Founder
This portal vibrates as a sovereign extension of living law.

✅ Published with legal effect on Monday, December 30, 2024 [22:26 UTC+0]

🔄 Last updated: Thursday, September 18, 2025

Eonminu — The Brands Laboratory — Cover with symbols and seals of the Autonomous Capital Jurisdiction ACJ, publishing, sealing and consecrating the Act of Functional Appropriation, Sovereign Adscription, and Operative Legitimation of Commercial Assets of the Association of Entrepreneurs of Ecuador brand.

EXTENDED TRACEABILITY / DOCUMENT UPDATE / SHIELDING
  • Updates incorporated into this Instrument, particularly in the Functional Traceability section, are recognized as legitimate extensions of the declared system, issued under the principle of progressive visibility and without altering the original version of this document. These additions may include subsequent actions, operational add-ons, or necessary technical corrections arising from the active review of the process.
  • It is declared that these integrations do not constitute adulteration of information, but rather respond to a sovereign practice of continuous documentation, characteristic of the Living Legal System of the Autonomous Capital Jurisdiction (JCA). Any event omitted in the original version may be incorporated as a verified update, provided that it is issued from authorized channels under the direction of its sovereign creator. This clause protects the legitimacy of the technical and operational narrative, reaffirms the living traceability of the system, and allows for the evolutionary recording of milestones as its functional activation is consolidated.
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CONSOLIDATION AND DYNAMIC DEPLOYMENT
  • 🌐This jurisdiction is in the doctrinal consolidation phase toward its definitive form, whose public activation and proclamation will be carried out in accordance with private strategic planning guidelines.
  • 🔒This document is part of the JCA system and is published in accordance with the principle of progressive visibility and advance legal self-determination. Its technical integrity will be verified with a SHA-256 digital record in the document protection section.
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RETROACTIVE APPLICATION
  • This instrument is activated as sovereign law with retroactive effect from its publication, reaching all actions, works, acts, projects, instruments, protocols, ad infinitum, created, developed, issued and published by Mauro Rojas, Sovereign Original Individual, throughout his career, and that by their nature, vibration and purpose, are aligned with his doctrinal architecture.
  • Any reading, interpretation, replication, or activation must consider this retroactivity as an integral part of its validity, protection, and operational power. Retroactive integration guarantees vibrational traceability, jurisdictional continuity, and a supraterritorial shield against any attempt at invalidation, reinterpretation, or external interference.
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    Jurisdictional Architect🜲
    Eonminu® The Brands Laboratory™ • The Business Architecture Exosphere⟴
    JCA✪ — ☉JOUS
    All rights reserved.
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Mauro Rojas

Architect of Integral Systems, Sovereign Business Platforms, and Symbolic Infrastructures. Jurisdictional Architect and Sequencer of the ★ACJ–USOJ Supraterritorial Framework. Founder & CEO of Eonminu® Brands Laboratory™. President of the Association of Entrepreneurs of Ecuador™.

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