CONSTRUMANIA: commercial communication

Design of advertising piece for CONSTRUMANIA


Deysi León, Founder and Director of CONSTRUMANIA, commissioned Eonminu® to create an advertising piece to promote the company directly in events where she meets face to face with potential clients.

Detail of the poster designed for CONSTRUMANIA by Mauro Rojas, with advertising prouction by Eonminu®.

The intention for the development of this advertising piece was aimed at attending the spaces where there is a direct relationship with the prospect. It is not a massively public and open campaign, but rather to be distributed in specific spaces where potential clients circulate, hence a level of language was used to attract a specific segment.

Poster in flyer version designed for CONSTRUMANIA by Mauro Rojas, with advertising prouction by Eonminu®.

The advertising piece created for CONSTRUMANIA is adapted to observe its functionality in a compact format as a flyer, and also as a poster.
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Poster designed for CONSTRUMANIA by Mauro Rojas, with advertising prouction by Eonminu®.

The composition of the message is open to adaptation in different versions, to experiment and analize alternatives for agile distribution.

The language used in this piece is attached to symbolic vision: the opportunity to build an environment in line with personal interests of harmony, restoring spaces that represent an emotional connection with the segment the company addresses, letting the clients' imagination fly to choose the dream they want to live, built by CONSTRUMANIA.




→ Client: Deysi León
→ Company: CONSTRUMANIA
→ Execution: Advertising design, Communication development.
→ Communication design: Mauro Rojas
→ Graphic production: Eonminu®
→ Year: 2017 {alertInfo}